alarna hope in green winter coat and leather bag for cold weather packing article

Womens: Packing List For Cold Weather

When you’re heading off on your winter get-away, the fabrics you choose and how you pack your bags is important! Let me share with you my packing list for cold weather that you can print off and customise yourself and some advice on picking the best fabrics to take with you!

Should You Marie Kondo Your Wardrobe? A Stylist shares her opinion on why you should consider other methods. Fashion Quotes | Wardrobe declutter | Marie Kondo folding

Before You Marie Kondo Your Wardrobe – READ THIS!

I’ll be the first to admit when Marie Kondo released her book; The Life Changing Magic of Tidying Up came out, I read it and loved it, thinking she had very useful tips of simplifying the clutter in my home using her KonMari Method.

Where to hem your pants to for women

Where To Hem Your Pants To – Women’s Pants

I catch the train almost every day into the city to shop and on weekdays particularly I see hems sitting well past their intended length. Some are sitting crumpled around the ankle, others hugging the underneath of the wearers heel with a few grams of Sydney’s street grime on them and on the odd occasion I spy a little row of safety pins holding up a recently (or likely not so recently) fallen hem.

How should a pencil skirt fit, two women wearing different types of pencil skirts

How A Pencil Skirt Should Fit

The pencil skirt is one of those items women either love or tell me that they can’t wear. In actual fact, the pencil skirt, when fitted correctly is one of the most universally flattering skirts amongst A-Line and wrap style skirts.

Men's Wardrobe Inspiration | Feature image

Mens Wardrobes That Will Inspire You To Makeover Your Wardrobe

An organised wardrobe helps clients to see exactly what they own so that getting dressed is simple and adding duplicates of an item is avoided. When I start organising a mens wardrobe, I love to start by making sure all of the hangers are the same. It makes such a difference to the overall look and ensures that clothing is hanging at the same level throughout.

how a sports jacket should fit

How A Sports Jacket Should Fit

Looking to add something sharp to your wardrobe that’s not as formal as a blazer but not as casual as a bomber? The sports jacket is a great addition that’s classic, sharp and versatile and I love them! Especially when they fit well!

What are shoe trees and why do you need them? Men's Fashion Advice - Alarna Hope

Why Do You Need A Shoe Tree For Your Shoes?

Why do you need shoe trees and what are they for? Which type of shoe tree do you need and why? There’s a lovely cobbler in the Strand Arcade who is constantly looking at my new clients’ old shoes like he’s found a stray puppy. Paul from Coombs knows shoe care like no one else I know and he knows when someone isn’t looking after their shoes.

How To Dress Like A Celebrity - The Truth About Why They Look Good In Everything | Alarna Hope, fashion stylist and blogger shares her insider experience on how to dress like a celebrity does and the tips and tricks they've been using for years.

Why Celebrities Look Good In EVERYTHING!

There’s a big secret many talented stylists and celebrities have been keeping for years. You all know the reason I started this blog was not only to help women dress in a way that makes them feel confident but let them in on the tricks effortlessly stylish people use to make clothing work.

How to remove that shoe odour from your closet \ How to stop your shoes from smelling

Remove That Shoe Odour From Your Closet

Because we wear our shoes for long periods of time, experience different heat levels, sweat into them, get dirt on them, we get them wet – then if we have a shoe closet or closed in area for our shoes, we pop them away.

How I've Made My Wardrobe A Happier Place Wardrobe Organising Closet Updates | Wardrobe Clutter | Fashion Quotes

Kicking My Own Happy Wardrobe Goals

Can you believe it’s nearly 2018? It dawned on me today when I was working on a photo shoot in a beautiful California bungalow style home, shooting luxurious towels in the warm sun what a different year this has been for me.

How to clean out your wardrobe | declutter | closet organisation

How To Clean Out Your Closet

The new year will be approaching soon, reminding us of all the things we planned to do but didn’t get around to because we got stuck on Pinterest, looking up recipes for diet food that doesn’t taste like diet food (sorry, we found no pins that matched your search). So, to start the new year feeling like an Effortless Bitch, you need to learn how to clean out your closet like a Fashion Stylist.

Bathroom and Makeup Storage \ Home organisation \ Makeup cabinet

Bathroom & Makeup Organisation Ideas

If you’ve been keeping up with my latest posts, you’d have read my Home Organisation Rampage article about being so motivated to organise that I’ve gotten angry when my Dymo labeller runs out of labels. I’m not ashamed to be that person.

Home Organising Tips | A Personal Stylist Shares The Things That Make Her Life Easier

My Home Organisation Rampage

Part of my job as a Stylist is to help clients maintain an interchangeable and organised wardrobe. Organising for me is contagious, I love containers and my Dymo labeller. The other day when my labeller ran out of labels, I felt like throwing my Ikea step ladder, that I was standing on, through the window.

How to store your clothing for a year or longer | clothing storage for the long term

How To Store Your Clothes For A Year Or Longer

This time of year, many of my clients are jetting off overseas for a few months at a time and leaving many of their gorgeous clothes in storage. The scary part about storing your clothing for a long period of time is that you could come home to find your clothes are mouldy, rust, moth or cockroach eaten and even discoloured. A horrible thought, I know.

How to make your shoes more comfortable | Shoe care | Instant relief

How To Make Your Shoes Comfortable

The past two weekends I’ve had a number of social engagements and mixed with the weather, I admit, it’s been hard to dress. Everything looks so much better with a simple strappy heel, but when it’s 11 degrees outside (and as an Australian, I can’t compute this), keeping all of your toes just outweighs fashion.

Here's 10 reasons you're holding on to clothing and how to get past them so you can have a quality wardrobe. Wardrobe tips | Spring Cleaning | Closets | Style Tips | Fashion Advice

10 Reasons You’re Holding On To Clothing

I clean out at least one new wardrobe a week and after years of doing this, I’ve noticed that the reason clients hold onto things longer than necessary is for reasons other than not having time, or not knowing what to keep.

How to make your wardrobe neat | Wardrobe organisation tips

3 Easy Ways To Make Your Wardrobe Neat

Often in the new year, once we start getting back into the groove of things, our wardrobes and our homes organisation can end up taking the back seat. When part of your daily routine is finding something to wear, you want your wardrobe to be easy to use, aesthetically pleasing and maintainable. You don’t want to have to sort through a plethora of items just to find a good pair of jeans to wear.

When do you need to dry clean your clothes? Dry cleaning guide.

When Do You Need To Dry Clean Your Clothing?

I’ve always been under the mindset that you shouldn’t buy an item if you won’t be able to care for it, or the care for it will be too expensive for the items use. What I notice more often than not these days though is that brands are using the ‘Dry Clean Only’ tag as more of a precaution rather than giving you proper cleaning instructions.

DIY Wardrobe Redesign For Renters & Owners | Closet Storage Hacks | Wardrobe Organisation

Do It Yourself: Wardrobe Redesign

If you’ve been spending your time on Pinterest looking at wardrobe design and gorgeous walk-in closets, but you’re not so handy with a hammer – I have some very exciting news.

Where to sell or donate your clothing in Sydney or online.

Where To Sell Or Donate Your Clothes In Sydney Or Online

When cleaning out a client’s wardrobe, one thing I hear a lot is a worried ‘How much money did I spend on clothes I’m not wearing?’ when they look to the pile of clothes we’re removing. With the new year fast approaching, many of us get the cleaning bug. We want to cull our wardrobes, our pantry’s, our garages, heck, even our makeup bags – but sometimes we don’t just want to throw the items away – we’d prefer to donate or sell them.

How to fade denim jeans or a denim jacket | Bleaching, Washing & Ageing

How To Lighten Jeans Or Your Denim Jacket

Denim jackets are one of the best light-weight jacket options for men’s and women’s summer wardrobes. Sometimes they can take a little breaking in to get that effortless look and if regular washing just isn’t doing the trick – I’ve got

quality shoes

How Long Should Quality Shoes Last?

I once worked in a shoe store and I would constantly get men and women coming in saying ‘I purchased these shoes x months ago, and they’re already falling apart.’ My inner effortless bitch wanted to say ‘WHAT HAVE YOU BEEN DOING TO YOUR FABULOUS QUALITY SHOES!’ but my customer service voice had to take the shoes, refund them and blow them kisses as they left. Ugh.

How to tell if your shoes are good quality | What to look for in quality shoes.

What To Look For In Good Quality Shoes

A phrase I never hear women or men say when purchasing shoes are ‘only skinny people can wear that’ or ‘you’ve got to be a model to wear shoes like those.’ As a Stylist, I’m hearing these phrases come out of private clients mouths regularly when referring to clothing, but never when referring to shoes.

how to wash your clothing clothes laundry

How To Wash Your Clothing – The Basics

Knowing how to wash your clothing isn’t as easy as it used to be, with new washing machines and a variety of solutions, fabrics and methods, it can really make you sweat. And because effortless bitches don’t sweat over anything other than a good sale, I’m here to show you the ropes.

How to stop your jeans from fading | Stop black and navy jeans from fading out.

How To Stop Your Jeans From Fading

If your jeans are intentionally faded, fabulous! But most of the time, we buy a great pair of jeans and it’s not long until our lovely denim duds have faded so much that we feel a little ripped off.

Alterations For Petites | The best alterations for petite women | Petite style

Alterations For Petites

We all have our go-to brands that we love to shop with, but when you want something fresh, because you’re petite, you feel limited.

how to get chocolate out of clothing

How To Get Chocolate Out Of Clothing

We can’t all be perfect. Sometimes when we’re in need of a pick-me-up we’re in such a rush to feel that satisfaction that chocolate brings that we get chocolate all over our bold lips, manicured fingernails and amazing outfits.

Why you need a tailor \ Alterations in your wardrobe

Why You Need A Good Tailor

There is not one client I have that I don’t recommend clothing alterations to. For me, not recommending alteration would as disastrous and nightmarish as walking out of a store with a bag with a bag of spanking new crocs.

How to store your jewellery | Accessories storage hacks and ideas

How To Store Your Jewellery

If you’re an accessories lover, like me, you’ll notice that there is a huge gap in the market for jewellery storage that doesn’t take up crazy amounts of room.

How To Care For Your Jeans | How To Wash Your Jeans | Denim Care | Style Hacks

How To Care For Your Jeans

When we buy our jeans from the store, we try them on, twirl around in them, check our backsides, do the sit test and finally, hopefully, make a decision that they’re the winning pair. With all that fuss, only months later, you’ve got saggy jeans that look years old, have faded significantly and you don’t know why, but I do.

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